The Umami factor: 5 fashion brands to leave you wanting more.

Stuff we love

We love stumbling upon a new brand that makes us stop in our tracks and chant want want want (NB in head only if out in public). Whether the moment strikes whilst leafing nonchalantly through a mag, catching a sly window glimmer, or just scrolling online - that oooow moment is real.

Here's just a handful of super fancy brands we've recently discovered and had to share:

  1. Sarah Baily – if you weren't badass before, you will be once you don one their ultimate cool girl metallic leather jackets. The aesthetic is a bit like the love child of Rainbow Bright and Joan Jett, with a splash of early Noughties Beckhams chucked in (during that phase when they took to wearing matching racing jackets - only these are sooo much better, before you get scared). 
  2. Ike and Ernie – a small unique clothing brand with retro but edgy cosmic vibes and founded ‘as a celebration of sisterhood’ (cute!). The ‘Joplin’ coord suit is the star of their Nymph range in our opinion. 
  3. Rixo – their dreamy vintage inspired dresses nail so many situations - from floaty summer wedding look, to mid week superfly casual with boots or trainers. Especially loving their pieces which mash up the boho vibe with quirky bold 70s prints.
  4. 10DecoArt – behold a standout jewellery brand from this fab Polish design team. Serving up some seriously  fresh style for your viewing pleasure. Invest in these and we reckon they'll become keepers for life
  5. Rose Rankin LDN – standout sneakers made entirely in the UK and always offering a whole host of fresh textures, colourways and patterns. Say hello to visual shoe candy with a colourpop twist. 

 So, there you have it. Five brilliant brands you may not have known, but now you know. You're welcome! And of course, don't forget to team any outfit with a pair of standout earrings.  Browse ours here

Where to Find Unique Jewellery

Woman wearing statement earrings in New York

The world is full of kickass earrings just waiting to be discovered. And New York is just one great place to seek and explore. The people watching is captivating. The architecture is epic. Imposing, bold and intense. Just like a good earring.

When you’re in town, there are some top places it’s worth making time for.

First up and keeping it central, there are loads of crazy jewellery shops around Nomad on Broadway. They are cheap and outrageous. It literally feels like being in a bizarre sweet shop. The vintage stores around Lower East side are also really fun places to seek out more stylish gems. Start at David Owens Vintage Clothing at 161 Rivington and then explore the neighbourhood. Last month we found some great metal earrings shaped like fried eyes in Manhattan's Chelsea Flea Market. They are properly kitsch with plenty of personality.

Forget the subway and walk over the imposing Brooklyn Bridge (well worth the effort) to explore sprawling Flea markets. If you happen to be lucky enough to be there when A Current Affair (a pop-up vintage marketplace that also visits LA) is open, make sure you cement it in your diary. That's where you'll find the premo stuff. And even if you're not game for a splurge, it's fascinating to wander around. Check out some great lots originally sourced from Brooklyn hotspots in The Throwback Set.

There's nothing better than that rush of adrenaline when you spot a good layout of treasure. It's the anticipation of finding something in the mix that you know you just can't leave without. Check out our range of fashion forward earrings inspired by New York icons in The Power Lineup.

Earrings  Woman wearing statement earrings in New York  Woman wearing statement earrings